#648 - Tell stories, and reach out to big business clients
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The top 3 point earners from 14th Dec 2025 to 21st Dec 2025.
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| Gabri |
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| sholzy |
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A lot of people might be surprised by me referring to Drupal as an established competitor. People would think of it as a newcomer.
Perhaps before, not now. I think Drupal has come in and it has lowered budgets a bit, in some cases (I don't have stats to be honest!). But I think the main appeal is people like Open Source, and people like how much you can do with Drupal you can't do with closed source (remember with closed source you basically have to pay the software developer to do just about ANYTHING, at least to some extent).
All that applies to Composr of course too, except Composr provides far greater value for money. My point is Drupal is now established, but it was not really established because the market was looking to save money. Just because we provide better value, doesn't mean people will lap Composr up -- anyone with enterprise business experience knows that actually higher prices are often a motivator, and there are many reasons for that.
If people are looking for value, right now they'll probably use Wordpress or Joomla. People are used to them. Composr used to be harder, not so much now, but traditionally. Composr isn't really in that market - we allow more sophisticated sites with greater ease, but mostly these user-bases want very basic stuff with just one or two extras. Of course, there are people who use a tonne of addons - and they should use Composr instead - but they are a minority. The real competition is Drupal and the like, where people are doing complex stuff routinely, but inefficiently.
In other words, Composr isn't the common-denominator. So we won't take the bottom of the market, we'll never be able make Composr so simple that our advantages can be leveraged with Wordpress simplicity. Composr is the better sophisticated solution. But the barrier to us there is that Drupal, or commercial CMSs, are very established compared to us - and price and quality are not the gateway to enterprise, marketing and establishment are. That is what this tracker issue is all about.